Merger of and

Financial advisory to S.A. on a merger with Sp. z o.o., combining the leading Polish e-tourism portals

Mega merger in e-tourism – these were media comments after the official announcement of the merger of and signed on 27th of June.

Tourist portals number one and two in the Polish e-tourism have joined forces. The formal takeover by of its smaller partner is expected in autumn this year. Nevertheless, the current tourist season both firms will already serve together, coordinating completely their activities. In 2010 merged companies want to reach PLN 200 million of total transaction value in sales.

Dariusz Wojdyga – until recently the main owner of Hoop SA, currently known financial investor and Marek Dojnow, Managing Partner at FIDEA, didn’t hide their satisfaction. Two years ago they decided to invest in, with a goal to consolidate the Polish e-tourism sector.

FIDEA acted as the sole financial adviser of

Transaction team



President of the Management Board, Managing Partner


October 2009



Transaction value